VDAY Special
NOW-28 FEB 2026
- Product Collection
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life-proof formula delivers an effortless, easy-to-blend application with the perfect amount of playtime. Creamy color glides onto lids, providing rich payoff for a range of chic, customizable eye looks. Fade-proof, crease-proof, transfer-proof, smudge-proof, sweat-proof, and water-proof.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTOPLINE BENEFITS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e24HR Life Proof Wear\u003c\/li\u003e\n\u003cli\u003eComfortable, Rich Color\u003c\/li\u003e\n\u003cli\u003eGliding Creamy Texture\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eCLAIMS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e24-hour Long wear*\u003c\/li\u003e\n\u003cli\u003e24-hour Crease-proof wear\u003c\/li\u003e\n\u003cli\u003e24-hour Smudge-proof wear\u003c\/li\u003e\n\u003cli\u003e24-hour Fade-proof wear*\u003c\/li\u003e\n\u003cli\u003e24-hour Transfer-proof wear\u003c\/li\u003e\n\u003cli\u003eSweat proof \u0026amp; Waterproof\u003c\/li\u003e\n\u003cli\u003eDermatologist Approved\u003c\/li\u003e\n\u003cli\u003eOphthalmologist Tested\u003c\/li\u003e\n\u003cli\u003eSuitable for Sensitive Skin\u003c\/li\u003e\n\u003cli\u003eSafe for Contact Lens Wearers\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*Based on trainer technician clinical evaluation\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCONSUMER CLAIMS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e100% of participants answered this eyeshadow is easier to use than my current eyeshadow formula after 24HRs of wear\u003c\/li\u003e\n\u003cli\u003e100% of participants answered this eyeshadow delivers creamy, effortless, non-tugging application after 24HRs of wear\u003c\/li\u003e\n\u003cli\u003e100% of participants answered this eyeshadow has one stroke color payoff \u0026amp; immediate color release after 24HRs of wear\u003c\/li\u003e\n\u003cli\u003e100% of participants answered this eyeshadow has just the right amount of play time to deliver the look you want after 24HRs of wear\u003c\/li\u003e\n\u003cli\u003e100% of participants answered the formula is buildable from sheer to an intense look after 24HRs of wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*In a US consumer study of 31 subjects\u003c\/p\u003e"}
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